Audience Profile

Brief Audience Profile

The image above is my audience profile, an audience profile gives information on the type of person who you expect to buy your product or who will have some interest in. my target audience is young females aged 14-25 , who are in education either secondary school , college or university. In addition to this their interests would be in big brands fashion, the luxurious lifestyle, hair & makeup, big cars. Furthermore, they would also have strong religious beliefs mainly in christianity and would be any nationality. This gives an idea on who will be the consumer of my product and from this I can see what things need to be changed on my digipak and also what to include and how to make the music video attractive to them . 

Moodboard

In class today I researched images for the creation of my moodboard , my moodboard needs to resemble the RnB genre and the lifestyle. As I missed the lesson which the class had created theres I was not able to do it on paper as the printer was not working. So I decided to do a digital version mooboard. My artist is a female solo artist of the RnB genre. She will illustrate the conventions of fashion, hair, make-up and the lifestyle that is portrayed in RnB. This moodboard is beneficial as it gives a visual idea of what my artist will look like and what will be featured in the music video.